Maximizing Profit, Passion and Product to Hit Your Business Sweet Spot Zone

Discovering Your Business Sweet Spot


In Jim Collin's classic business book "Good to Great", dozens of companies are analyzed to discover the characteristics and habits of great companies. One of his key discoveries is "The Hedgehog Concept" : simplifying a complex world into a single unifying idea that underlies and guides everything. He illustrates the idea with the story of the fox and the hedgehog. The fox is cunning, creative, sleek and able to devise complex strategies in pursuit of the hedgehog. The hedgehog, on the other hand, simply defends himself from the repeated attacks by rolling himself into an impenetrable prickly ball. The hedgehog always wins.

In his acclaimed book, Good to Great, Jim Collins uses the behavior of tile hedgehog as a metaphor explaining the success of today's great companies. His book is a treatise on the common characteristics of 11 public companies that went from a period of providing investors with mediocre total returns, m companies providing the very best returns--exceeding those of other companies by an average of 700 percent or more over an extended period. These are, in his view, the truly great American companies.

Any actions that take away energy from the core concept need to be pruned. Defining your hedgehog concept is not easy and can't always be accomplished overnight. However, it is a worthy exercise. Once your underlying concept is defined, all of your marketing efforts should be viewed through the prism of this concept. If the event, promotion, advertisement or sponsorship does not feed the vine, then it needs to be eliminated. Your marketing efforts will be rewarded when your budgets and energies are unified toward a common goal.


The problem most businesses face is that no-one has properly identified the underlying causes of why they are struggling, they just know they are struggling and they don't know why? Develop the ability to immediately identify the underlying causes of your business pains and struggles.

Using this Business Assessment Tool that I show case at speaking engagements and business conferences, to gain access to a strategic assessment of your business that will enable you to measure what's working and what's not in each of your 7 critical business profit centers.

Inside of this system that you are going to get access to, I will show why the conventional business models will never be able to help you overcome your limitations.

I am also going to show you how to integrate these 7 critical areas to hit your business sweet spot every time. I am going to share how to get yourself into your "peak performance" zone, to access your hidden strengths and give you a huge edge over your competition.

With this single focus you will achieve 10x more, with 10x less effort. You will enjoy every minute you're in your business and experience the personal success you're always wanted but never been able to achieve before.

Access this stealth process that allowed a lowly engineer to turn his expertise into a marketing goldmine of profits in less than 30 minutes per day. Using this simple yet effective monetizing formula you can conquer any market category, and make your competitors wonder how you did it so quickly.

 Charles Shadee, Atlanta GA had this to say about this ....
"This system is magnificent. We moved from fuzzy thinking
and shotgun ad spend, to laser precision marketing and cut our
ad spend by  90%. The quality of our clients has jumped,
and we no longer have to fight them to keep them coming back,
now they almost beg us to sign up again and again.
Highly, Highly Recommended"
 
 


Upon registration you will be introduced to real life case studies and tens of other people who have profited from applying this system.
Register immediately and I will send you my Private And Confidential  - Stealth Sweet Spot Formula Report entitled “Your 7 Business Sweet Spot Secrets".



Receive your free copy of "Your 7 Business Sweet Spot Secrets"
($159 Value)

Business Sweetspot News

New World Library's Marc Allen on The Greatest Secret of All Video

2009-07-07
New World Library President Marc Allen talks about THE GREATEST SECRET OF ALL on the Bay Area's KRON-4 News Visit KD Booksellers for affordable quality fiction and non-fiction books online.

Visionary Business: An Entrepreneur's Guide to Success

2009-07-07
MP3 File Length-23 minutes, 51 seconds Dr. Lara Honos-Webb, host of the Sweet Spot podcast, interviews Mr. Marc Allen, author of Visionary Business: An Entrepreneur's Guide to Success published by New World Library. Marc Allen is an internationally renowned seminar...
MarcAllen3_c

Clutter Busting: Letting Go of What's Holding You Back

2009-07-28
MP3 File Length-23 minutes, 8 seconds Dr. Lara Honos-Webb, host of the Sweet Spot podcast, interviews Mr. Brooks Palmer author of Clutter Busting: Letting Go of What's Holding You Back published by New World Library. Brooks Palmer created Clutter Busting...
Brooks_palmer

On the Job With Brooks -- www.clutterbusting.com Video

2009-07-28
Follow Brooks Palmer as he helps a desperate client let go of her clutter. Her mother is coming to visit and she put all her junk in the guest room where her mom will be staying. Watch Brooks help her...

Less: Accomplishing More by Doing Less

2009-07-29
MP3 File Length-21 minutes, 33 seconds Dr. Lara Honos-Webb, host of the Sweet Spot podcast, interviews Mr. Marc Lesser, author of Less: Accomplishing More By Doing Less published by New World Library. Marc Lesser is the founder and CEO of...
Marc_lesser

2010-07-30

Sweet Spot Marketing

2010-07-29
Sweet Spot Marketing: Summerside, PE, Canada: At Sweet Spot Marketing we want to help you beat the odds of failure, placing you in the 20% of small business that actually succeed. We are the first Marketing Firm in Atlantic Canada to ...

iQ Cleaning Products: The Sweet Spot of Green, Convenient & Cheap ...

2010-07-23
Paul Smith is a sustainable business innovator, the founder of GreenSmith Consulting, and has an MBA in Sustainable Management from Presidio Graduate School in San Francisco. He creates interest in, conversations about, and business for ...

Bright Biz Hub: Your Business Sweet Spot

2010-07-06
Conscious Entrepreneurs Unite! Freedom through the Power of Community, Marketing and Awesome Meeting /Office Space, Business Services + Training. Together ~We Grow.

Recording Sweet Spot: KMA Music

2010-07-25
Facility Name: KMA Music. Studio A at KMA. Website: www.kmamusic.com. Location: The Brill Building, Midtown, Manhattan. Neighborhood Advantages: There are amazing views of Times Square here, a great selection of food, and our studio is ...

When To Evaluate Breeding Stock - This Forum is brought to you by ...

2010-07-29
This Forum is brought to you by The Mastiff Sweet Spot and Friends of the Forum. ... IMO~if you can't remove the pet from the equation to begin with, you have no business breeding! I think that evaluation of each dog in the program is an ongoing process, there comes a time when every dog will be removed from a program (theoretically, frozen semen aside), so it's really just a question of when. On the flip side of this one, it truly puts the pet back into the equation, ...

2010-07-30

Disney sells Miramax for over $660 million to Filmyard

2010-07-30
Walt Disney Co has sold film studio Miramax for more than $660 million to Filmyard Holdings LLC, ending months of talks between the media group and various bidders.

Stocks end slightly down ahead of GDP report

2010-07-29
Stocks ended an erratic day with a modest loss Thursday as investors tried to reconcile another batch of conflicting economic signals.

NY Fed: Toxic assets from AIG gaining value

2010-07-29
Toxic assets the government bought during the bailouts of American International Group Inc. and Bear Stearns are finally gaining value, the Federal Reserve Bank of New York said Thursday.
While drug violence has hit local businesses hard, such as this car bomb attack in Juarez, foreign businesses have remained relatively immune to cartel crime.

Mexico's violence largely spares foreign firms

2010-07-29
As bodies pile up in Mexico's drug war, local businesses bear the brunt of violence, extortion and kidnapping while big foreign-run firms have been spared the worst.

Women more optimistic than men about economy

2010-07-29
There is a widening divide between men and women when it comes to their outlook for the economy and their own financial situations in the next twelve months, a new survey says.

Google search working again in China

2010-07-29
Google users in China were temporary blocked from accessing the search engine, the company said Thursday, but the site was was once again working a few hours later.

Ballmer: Microsoft feels tablet 'urgency'

2010-07-29
Microsoft Chief Executive Steve Ballmer said Thursday that the software giant is urgently working with its partners to unveil a host of tablet computers running Windows 7, to compete with Apple's fast-selling iPad.

Senator demands probe of BP tax break

2010-07-29
Two days after BP said it will write off the cost of the oil spill cleanup against its income taxes, a U.S. senator is calling for a Congressional probe into the company's tax plans.

Summertime tax savings

2010-07-29
April may be eight months away, but it is never too early to start thinking about saving on your taxes. Take advantage of these summer savings before it is too late.

Hugo Chavez hurts toothpaste, makeup sales

2010-07-29
The world's largest toothpaste maker reported disappointing sales Thursday, and who's to blame? None other than the country of Venezuela, the company said.