Maximizing Profit, Passion and Product to Hit Your Business Sweet Spot Zone
In Jim Collin's classic business book "Good to Great", dozens of companies are analyzed to discover the characteristics
and habits of great companies. One of his key discoveries is "The
Hedgehog Concept" : simplifying a complex world into a single unifying
idea that underlies and guides everything. He illustrates the idea with
the story of the fox and the hedgehog. The fox is cunning, creative,
sleek and able to devise complex strategies in pursuit of the hedgehog.
The hedgehog, on the other hand, simply defends himself from the
repeated attacks by rolling himself into an impenetrable prickly ball. The hedgehog always wins.
In his acclaimed book, Good to Great, Jim Collins uses the behavior of
tile hedgehog as a metaphor explaining the success of today's great
companies. His book is a treatise on the common characteristics of 11
public companies that went from a period of providing investors with
mediocre total returns, m companies providing the very best
returns--exceeding those of other companies by an average of 700
percent or more over an extended period. These are, in his view, the
truly great American companies.
Any actions that take away energy from the core concept need to be pruned. Defining
your hedgehog concept is not easy and can't always be accomplished
overnight. However, it is a worthy exercise. Once your underlying
concept is defined, all of your marketing efforts should be viewed
through the prism of this concept. If the event, promotion,
advertisement or sponsorship does not feed the vine, then it needs to
be eliminated. Your marketing efforts will be rewarded when your
budgets and energies are unified toward a common goal. The
problem most businesses face is that no-one has properly identified
the underlying causes of why they are struggling, they just know they
are struggling and they don't know why? Develop the ability to
immediately identify the underlying causes of your business pains and
struggles.
Using this Business Assessment Tool that I show case at speaking
engagements and business conferences, to gain access to a strategic
assessment of your business that will enable you to measure what's
working and what's not in each of your 7 critical business profit
centers.
Inside of this system that you are going to get access to, I will show
why the conventional business models will never be able to help you
overcome your limitations.
I am also going to show you how to integrate these 7 critical areas to
hit your business sweet spot every time. I am going to share how to get
yourself into your "peak performance"
zone, to access your hidden strengths and give you a huge edge
over your competition.
With this single focus you will achieve 10x more, with 10x less effort.
You will enjoy every minute you're in your business and experience the
personal success you're always wanted but never been able to achieve
before.
Access
this stealth process that allowed a lowly engineer to turn his
expertise into a marketing goldmine of profits in less than 30 minutes
per day. Using this simple yet effective monetizing formula you can
conquer any market category, and make your competitors wonder how you
did it so quickly.
Charles Shadee, Atlanta GA had this to say about this ....
"This system
is magnificent. We moved from fuzzy thinking
and shotgun ad spend, to
laser precision marketing and cut our
ad spend by 90%. The
quality of
our clients has jumped,
and we no longer have to fight them to keep them coming
back,
now they almost beg us to sign up again and again.
Highly, Highly
Recommended"
Upon registration you will be introduced to real life case studies and
tens of other people who have profited from applying this system. Register immediately and I will send you my Private And
Confidential - Stealth Sweet Spot Formula Report entitled “Your 7 Business Sweet Spot Secrets".
Business Sweetspot News
2009-07-07
New World Library President Marc Allen talks about THE GREATEST SECRET OF ALL on the Bay Area's KRON-4 News Visit KD Booksellers for affordable quality fiction and non-fiction books online.
2009-07-07
MP3 File Length-23 minutes, 51 seconds Dr. Lara Honos-Webb, host of the Sweet Spot podcast, interviews Mr. Marc Allen, author of Visionary Business: An Entrepreneur's Guide to Success published by New World Library. Marc Allen is an internationally renowned seminar...
2009-07-28
MP3 File Length-23 minutes, 8 seconds Dr. Lara Honos-Webb, host of the Sweet Spot podcast, interviews Mr. Brooks Palmer author of Clutter Busting: Letting Go of What's Holding You Back published by New World Library. Brooks Palmer created Clutter Busting...
2009-07-28
Follow Brooks Palmer as he helps a desperate client let go of her clutter. Her mother is coming to visit and she put all her junk in the guest room where her mom will be staying. Watch Brooks help her...
2009-07-29
MP3 File Length-21 minutes, 33 seconds Dr. Lara Honos-Webb, host of the Sweet Spot podcast, interviews Mr. Marc Lesser, author of Less: Accomplishing More By Doing Less published by New World Library. Marc Lesser is the founder and CEO of...
2010-09-07
International Business Times AU · Sweet spot for wheat growers. Sydney Morning Herald THE grains exporter AWB says the drought in Russia and hot weather in other parts of Europe has continued to boost demand and prices for Australian ...
2010-09-07
government agencies and Congress during his seven-year tenure as Chief Counsel for Advocacy in the Small Business Administration. As Chief Counsel, he headed a team of attorneys and economists who worked to remove regulatory barriers ...
2010-09-07
CEOs in the Sweet Spot. News Article BusinessWeek.com. September 14, 2006. Link · Business Week Online. CEOs in the Sweet Spot. Amid a spate of high-level shakeups, these chief executives can point to five years of strong returns on ...
2010-09-02
Harvey said there is a "sweet spot" to aim for, although difficult to find. "It gets the right balance between cash flow, your cancellations, your business behaviour, giving you a bit of discipline, but doesn't mean that you are held to ...
2010-09-05
Similarly, I have created my business from my "sweet spot" - and one thing I have said I would ideally love is to work with clients and teaching programs 3 weeks out of the month, with the fourth week set aside either for vacation, ...
2010-09-07
Calling in the SWOT Team: evaluating your business idea - our latest column on @sweetmamadotca http://bit.ly/c4soAB
2010-09-07
Fresh worries about European banks sent stocks lower Tuesday. Treasury prices rose as investors sought out safe places to park their money.
2010-09-07
Hewlett-Packard is filing a lawsuit against former CEO Mark Hurd to prevent him from joining rival Oracle.
2010-09-07
Labor strikes — seen as one of the key bargaining chips unions have had to get good wages and working conditions from employers — may some day end up only in history books.
2010-09-07
Burger King is introducing nine new breakfast items including blueberry biscuits and pancake platters and planning a major breakfast marketing blitz.
2010-09-07
The Obama administration is trying to jump-start its sputtering attempts to tackle the foreclosure crisis with an effort to assist homeowners who owe more on their properties than their homes are worth.
2010-09-07
This week, the Obama administration began outlining additional measures to jumpstart the economy and create jobs.
2010-09-07
The 64-campus State University of New York (SUNY) system, one of the largest state systems in the nation, adopted a set of reforms on Tuesday aimed at protecting students from deceptive credit card practices.
2010-09-07
Hewlett-Packard has filed a lawsuit against Mark Hurd, its former chief executive, to block him from joining Oracle as co-president.
2010-09-07
If it weren't insulting enough that Oracle CEO Larry Ellison publicly blasted Hewlett-Packard for letting Mark Hurd go, it now turns out that HP's loss is Oracle's gain.
2010-09-07
Investors returned from a holiday weekend with a gloomier outlook on the economy, thanks to an old concern that won't seem to die -- the health of European banks.
Discovering Your Business Sweet Spot
Maximizing Profit, Passion and Product to Hit Your Business Sweet Spot Zone
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